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Marketing Toolkit
7967 S Rafael Way
Ready-to-copy social media posts, email templates, and media assets for marketing this listing across every platform.
Facebook Posts
Three ready-to-paste captions covering launch, lifestyle, and feature angles.
Post 1 — Listing Launch
JUST LISTED in Southwest Boise. This one will not last.
7967 S Rafael Way is officially on the market. Executive home, premier lot, backing directly to a private park with unobstructed sunset views.
Inside you'll find:
- 5 or 6 bedrooms + office + fitness room
- Vaulted ceilings and a split-bedroom design
- 35'×18' family room with full wet bar
- Finished daylight basement with travertine tile
- 3-car garage with workshop
The backyard opens to the community park — walking paths, sports courts, and a playground right out the back gate.
Schedule a private showing this week. I expect strong interest.
Jeff Christianson
jeff.christianson@exprealty.com | 208-353-4568
Post 2 — Lifestyle Angle
Picture this: morning coffee in a sun-filled kitchen, kids playing on the park behind your fence, and sunsets over the Boise foothills every evening.
That is everyday life at 7967 S Rafael Way in Southwest Boise.
This is not just a house. It is a lifestyle — a home that backs directly to the community park with walking paths, sports courts, and mature trees. Minutes from I-84, The Village at Meridian, and just 18 minutes to Downtown Boise via the new Lake Hazel extension.
If space, convenience, and a real neighborhood feel are at the top of your wish list, message me. I would love to walk you through it.
Jeff Christianson | jeff.christianson@exprealty.com
Post 3 — Feature Highlight
The basement at 7967 S Rafael Way stops people in their tracks.
35 by 18 feet. Gorgeous travertine tile flooring. Full wet bar with knotty alder cabinetry. Enough room for a pool table, a sectional, and still have space to move.
This is the kind of finished basement that turns a house into a home — game nights, movie nights, and two levels of outdoor patios for when the weather cooperates.
Want to see it in person? DM me or call 208-353-4568. I have showing slots open this weekend.
Jeff Christianson, your Boise-area listing agent
Instagram Posts
Carousel, single, and reel-ready captions with city-specific hashtags.
Post 1 — Carousel
Swipe through 7967 S Rafael Way ➡️
A Southwest Boise executive home with a premier park-backed lot, vaulted ceilings, a 35' family room, and the kind of sunset views that make you forget you have a commute.
Now on the market. Tap the link in bio for the full tour.
#JustListed #BoiseRealEstate #BoiseHomes #SouthwestBoise #ForSale #DreamHome #HouseHunting #RealEstate #BoiseIdaho #TreasureValley #ListingAgent
Post 2 — Single Image
Park-backed lot energy.
7967 S Rafael Way backs directly to the community park. Walking paths, sports courts, a playground — all beyond your back fence.
Comment "INFO" and I will send you the full listing.
#ParkBackedHome #BoiseRealEstate #JustListed #BoiseHomes #HomeSweetHome #ForSale #RealEstateLife #ListingOfTheDay #SouthwestBoise
Post 3 — Reel / Story
POV: You just walked into 7967 S Rafael Way for the first time. ✨
3 things that hit you immediately:
1. The vaulted ceilings making everything feel massive
2. That 35' family room with the wet bar — yes, it is as big as it looks
3. The park behind the fence that looks like your own backyard
Save this reel for inspo. Showing slots open this weekend. DM to book.
#HouseTour #BoiseRealEstate #JustListed #DreamHome #RealEstateReels #InteriorInspo #HomeBuying #BoiseIdaho #TreasureValley
LinkedIn Posts
Longer-form posts for the professional / referral audience.
Post 1 — Professional / Market
New listing alert — 7967 S Rafael Way in Southwest Boise.
This is the kind of executive home that comes up once in a while: 5–6 bedrooms, a finished daylight basement with a 35' family room, backing directly to a private community park. Premier lot, unobstructed sunset views, and a location that puts you 18 minutes from Downtown Boise and the airport.
What's interesting about the Boise market right now: well-maintained homes in the $600K–$800K range with premium lots are moving quickly. Inventory in this corridor is tight, and park-backed properties rarely stay available past the first two weekends.
If you know someone relocating to the Treasure Valley or looking to upsize in Boise, send them my way. Happy to walk them through this one or talk through the broader market.
Jeff Christianson
jeff.christianson@exprealty.com | 208-353-4568
Email Blast
Subject-line options plus a full email body for your sphere.
Subject Line Options
A.Just Listed: 7967 S Rafael Way, Boise — premier lot, park-backed
B.The Boise executive home I have been waiting to show you
C.5–6 bedrooms, a 35' family room, and a backyard that never ends
D.[First Name], thought of you — park-backed executive home in Boise
Email Body
Hi [First Name],
I just listed a home I have been excited to share, and you came to mind.
7967 S Rafael Way in Southwest Boise is officially on the market. It is the kind of property that does not come up often: 5–6 bedrooms, a finished daylight basement with a 35' family room and full wet bar, and a premier lot backing directly to the community park.
A few highlights:
- Vaulted ceilings and a split-bedroom design
- Kitchen with natural oak cabinetry and granite countertops
- Two levels of outdoor patios for year-round entertaining
- 3-car garage with a dedicated workshop room
- 18 minutes to Downtown Boise and the airport via the new Lake Hazel extension
I have showing slots open this weekend. If you would like to take a look, or know someone who would, just reply to this note and I will get you on the calendar.
Talk soon,
Jeff Christianson
jeff.christianson@exprealty.com
208-353-4568
TikTok Scripts
Two short-form scripts plus drop-in captions.
Script 1 — Full House Tour (45–60s)
[OPENING SHOT, exterior front, slow walk-up, agent on camera]
"Okay, you have to see this Boise home before someone else snags it."
[CUT, front door swings open, hand-held push through entry]
"Walk in, and the first thing you notice is the vaulted ceilings."
[CUT, pan across living room]
"Split-bedroom design, three full baths, and the kitchen is massive."
[CUT, kitchen reveal, walk around the island]
"Natural oak cabinetry, granite countertops, bay windows with morning light."
[CUT, basement reveal, pan across the 35-foot room]
"This is the basement — 35 by 18 feet. Full wet bar, travertine tile, room for everything."
[CUT, backyard, sliding door opens to the park]
"And the backyard backs to the community park. Walking paths, playground, all right there."
[CLOSING, agent on camera, exterior shot]
"7967 S Rafael Way. Comment 'TOUR' and I will send you everything."
Script 2 — POV Style (15–30s)
[ON-SCREEN TEXT: "POV: You just walked into your future Boise home 👀"]
[CUT, front door opens, first-person walk-in]
[CUT, vaulted living room reveal]
[CUT, kitchen island, morning light through bay windows]
[CUT, 35-foot basement family room with wet bar]
[CUT, backyard — park visible beyond the fence]
[CUT, sunset view from the upper deck]
[ON-SCREEN TEXT: "7967 S Rafael Way. DM for showing"]
[VOICEOVER, soft]
"Some homes you walk into. This one has a park for a backyard."
Captions
Caption A:
The Boise home you have been waiting for — park-backed lot, 35' family room, sunset views. 🏡 Comment "INFO" for the full tour.
#boise #boiserealestate #justlisted #housetour #realtor #hometour #realestate #fyp
Caption B:
She has a 35-foot family room AND a park for a backyard. 😍 7967 S Rafael Way is officially on the market.
#realestate #boisehomes #dreamhome #housetour #houseflipping #realtor #fyp #foryou
Photos & Video
Download-ready media for use across your marketing channels. Right-click any photo or open the video in a new tab to save the original file.
